Regardless of your experience level, we all need a little help sometimes. What better way to get inspired and find new ways to elevate your event planning than by reading professional articles? Event planning blogs are accessible resources for industry news, case studies, tech trends, marketing strategies, and more. Whatever you want to know, you can find it on one of the many event planning blogs out there!
However, you might wonder which blogs are the best for event planning in 2024. You could spend time searching, or you could leave it to us! We’ve scoured the internet, skimmed several blogs, and created our list of the top 10 best blogs for event planners and marketers.
This list features a healthy balance between superstar event planners, popular event planning brands, and tech-savvy planners. Check out these blogs for tips, tricks, and inspiring examples of stellar planning you need to level up your game.
BizBash
BizBash is more than a blog. It’s a comprehensive resource for event planners and meeting professionals who want to stay current on industry trends, innovations, newsworthy moments, and planning strategies. Think of it like the Hollywood Reporter or Forbes, but it is explicitly dedicated to the event planning industry. BizBash is the go-to place for planners, vendors, business owners, suppliers, event marketers, and industry leaders.
Their resources cover event technology, catering, venue design, event destinations, production and strategies, trade shows, corporate meetings, and more. They’re the one-stop shop for event planning; every aspiring planner should know them. They even cover sporting events! If you want to be in the know, there’s one place to go—BizBash!
Event Industry News
Knowing where the industry is heading allows savvy event planners to adapt quickly, staying ahead of the curve with tech, marketing, and planning trends. Event Industry News (EIN) helps event planners keep up with our shifting industry. Given recent upheavals like the prominence of hybrid events and new AI tools, staying informed is more important than ever.
EIN offers diverse perspectives on event planning, catering to beginner planners and seasoned pros alike. This diversity provides a comprehensive view of the industry, expanding your understanding of how developments in significant areas could trickle down to impact smaller markets. EIN covers everything from planning strategies to predictions from thought leaders, highlighting new technologies and global brand developments.
Meeting Professionals International
Meeting Professionals International (MPI) is one of the largest and most trusted sources of community and education resources for event planners. Every year, they host a massive conference that brings together the event planning community for multiple days focused on expanding our networks, improving our skills, and finding inspiration in each other. Their mission is to elevate and support event planners. A small part of that mission is their blog, which features articles covering industry news, planning concepts, professional strategies, and researched-backed insights that empower your planning.
If you can’t attend their annual conference or access their training programs, you can still gain crucial knowledge from their blog posts. Their current featured blog is backed by a survey of over 1,000 global attendees. It offers insight into attendee behavior and how you can shape your event planning to deepen engagement and support attendees in their individual and collective ambitions.
Event Marketer
Marketing is the foundation of any successful event, product, service, or brand. It’s the engine behind attendee engagement and audience building. No wonder there are whole blogs dedicated to event marketing strategies. Event Marketer is a standout among these blogs, offering comprehensive content that touches on anything and everything event marketing. It’s a priceless resource for event planners needing marketing guidance.
At Event Marketer, you’ll read posts concerning experiential marketing—a newer and more engaging form of marketing—brand activations and trade shows. They also host live events and provide first-hand knowledge of impactful event marketing. Learn how to engage attendees to improve registrations and foster a lasting community.
Buffer Blog
Social media is at the center of all successful marketing. It’s the best way to reach the upcoming generation of young professionals and doesn’t show any signs of going anywhere. Pretty soon, we’ll all have to be TikToks! That’s where the Buffer Blog comes in. It features articles that demystify social media marketing for events and provide strategies for event planners. They cover everything from content creation to the best times to post on each platform.
Content creation can be a source of anxiety for many planners, especially if you aren’t tech-savvy. Fortunately, the Buffer Blog will turn you into an event content creation pro! You can subscribe to their newsletter for updates on the latest social media trends and event marketing strategies that boost engagement and foster a robust, loyal community.
Marco Giberti
We can’t deny it—Marco Giberti is brilliant! He has over 25 years of experience in the event planning and tech industries and shares his expertise through his LinkedIn articles. These blog posts are a priceless peek into the life of an event planning maverick! His article topics cover high-level industry questions, like angel investors in event planning, and more specific topics, like the role of immersive technology in event experiences.
The best way to grow as an event planner is to look at those who’ve done it best and emulate their approach. Marco Giberti’s blog acts as a “virtual” mentorship that provides insights, inspiration, and planning strategies anyone can use to create unforgettable events.
TechsyTalk
This blog is a lifesaver for event planners who are mystified by technology. TechsyTalk is run by Liz Caruso, a master planner who is always at the forefront of event tech trends. Her writing takes complicated and intimidating technologies and makes them easy to understand, empowering event planners with the confidence to leverage these tools to elevate their event experiences and improve their processes.
The TechsyTalk blog features insights from Liz and her team of experts, who provide detailed explanations of tech and how it can be used in event planning. Their subjects include virtual event planning, work strategies, tech trends, community building, and more. Thanks to Liz, there’s no need to be anxious about tech anymore!
OFD Consulting
Weddings are a whole other beast. While similar to B2B events in ways, they also come with unique challenges, personalities, and expectations. OFD Consulting has a wealth of knowledge about wedding event planning. They’re a niche marketing and PR agency that supports wedding planners with expert marketing services. Meghan Ely is a leading wedding publicist and shares her knowledge on her blog to help fellow planners realize their visions of modern romance.
On the OFD Consulting blog, you’ll find articles covering topics such as podcast pitching, PR automation, mapping out PR goals, how to set expectations with clients, and more. While their articles focus on event marketing, you’ll find other nuggets of wisdom around event planning for weddings, receptions, and after-parties. You’ll find everything you need to charm your heart-eyed clients with unforgettable wedding experiences.
The MICE Blog
If you want a lens into the biggest and best destination events, check out Irina Graf’s site, The MICE Blog. Her writing covers various topics for event planning worldwide, including case studies on successful events in various cities, from Berlin to Lucerne and beyond. She offers insights on destination event planning, including selecting the perfect city to charm, inspire, and leave a lasting impression on attendees.
As an international blogger, she has her ear to the ground on all things corporate event planning. Her educational content will empower you to plan events for the most professional attendee base, helping them achieve their goals while enjoying picturesque settings. Her series #eventplannerstalk shares insights from event planning professionals and recaps of in-person event planner discussions. With Irina’s insights, you’ll be able to craft unique experiences with a professional touch and international flair.
Expo Pass
We couldn’t resist a little shameless self-promotion! If you’re here, odds are you already know and enjoy our articles. We aim to make event planning fun and accessible with event planning articles on various topics written with a relatable (and sometimes cheeky) voice. We host webinars featuring event planning pros who share their wisdom, success stories, and top tips for improving your experiences. If you can’t make the webinars, we write recap articles with stand-out quotes and the best information shared throughout our discussions.
Beyond educational materials, we offer event planners support with various services, including event registration, on-site badge printing, attendance tracking, and more! We’re passionate about event planning and aim to empower planners with the tools and expertise to bring their wildest visions to life. We understand the importance of knowledge, so we strive to provide up-to-date information on the trends, technology, and strategies leading the event planning industry today.
