by Carlos Marruffo | Jun 24, 2024 | Articles
The world is your oyster! Destination events add a sprinkle of adventure, bleisure (business + leisure) and sight-seeing wonder to your gathering. They also present unique event marketing opportunities, as a notable city adds extra incentive to attend. The trick is...
by Carlos Marruffo | Jun 20, 2024 | Articles
Hello, event planners! Get ready to elevate the event experience for your attendees with human-centric design principles. Our recent webinar, Rethinking Events: The Human-Centric Approach, was led by Expo Pass and featured two masters of engaging human-focused...
by Carlos Marruffo | Jun 13, 2024 | Articles
Picture this: Someone sees a captivating ad for your event and feels they need to go! But then, they hit the registration process. This crucial step can make or break your attendance numbers. If it’s overly complicated, tedious, or confusing, that hard-won excitement...
by Carlos Marruffo | Jun 6, 2024 | Articles
Good communication is the heart and soul of a successful event. Whether you’re communicating with vendors, assigning tasks to your team, or informing attendees, the way you communicate can make or break your event! All you event planners out there know how easy it is...
by Carlos Marruffo | May 28, 2024 | Articles
Things are getting wild, planners. Technology advancements have transformed the event planning industry in the past year alone. According to some, we’re on the edge of an AI-run world that would make even popular science fiction look bland. Let’s take a breath. While...
